5 Best Video Hosting Sites for Website Owners, Marketers, and Beyond

Need a spot to store your video content? For a lot of reasons, hosting your video content by yourself isnt a great idea. Rather than doing that, the best video hosting sites offer a solution thats not just easier, but also performs better.While weve included 5 quality video hosts on this list, your choice should come down to:The type of video content you want to hostThe audience preference of each hosting siteYour need for live streaming, collaboration, or internal sharingFeatures such as video display, customization, and download optionsPolicies such as content restriction and monetization support.Your pick from the best video hosting sites will also largely depend upon the type of website youre building.Well be sure to note all of these differences as we compare each option. Here are 5 of the best video hosting sites that go beyond the ubiquitous YouTube. Theyll help you use video in your WordPress content or just generally embed video content anywhere you need it.1. VimeoVimeo is similar to YouTube in many ways, though it includes additional social sharing features. The Basic Free Plan is all you need to regularly upload a few videos for free.The free plan comes with a storage limit of 5GB. But thatll not do if you need increased storage or live streaming. The  higher plans  range between $7 and $75. Privacy options, customer support, and customization options are all linked to the plans as well.Whatll make you happy is the unlimited bandwidth that all videos enjoy on the Vimeo player across all plans. Staying within your plans storage limit, you can enjoy totally ad-free display as well. Besides password protecting your videos, you can direct viewers to related videos/ links at the end of a video. Other useful features include Google Analytics and social media integration.ProsAd-free video uploads, even with free plansWorldwide distribution while restricting display on some domainsGood built-in social media integrationsTheres also an option to sell/rent your videos, as well as privacy settings for premium members2. DailymotionDailymotion  is another video hosting site with many YouTube-like features. Even with the free Partner account, you have a ton of options. You can create channels to establish your very own brand, earn money from your videos, set up featured videos, and add links to websites and social media. Moreover, youll have no trouble editing videos and live streams to include ad-breaks or creating video clips.To begin with, youre allowed 96 uploads per day. Whats more, youll be able to upload multiple videos and entire playlists by simple drag and drop. The YouTube-like interface makes it easy to add titles, tags, description, enable comments, and even choose privacy settings. Another thoughtful feature is the Up Next Queue, though you can disable it as well.Also, Dailymotion gives you control without the fuss. It allows distribution of your videos across your web properties, including WordPress. You simply need to p aste the embed code, after verifying your domains with Dailymotion.ProsAll plans offer unlimited bandwidth and storageAs for ads, they mostly appear only at the end (except when you monetize)It includes customizable widgets, superior player technology, and personalized branding toolsContent management is easy from within the Media Manager with search and filter optionsOfficial partners can access analytics relating to social network traffic, audience retention, minutes watched, and moreHowever, individual video playing time is restricted to 2 hours per day (each video up to 60 minutes). One reason that Dailymotion makes it to this list of the best video hosting sites is that once youre an official partner, it costs little to earn ad revenue, or simply share/sell videos.3. JetpackDid you know that the combo of a Jetpack paid plan and a WordPress.com account can get you ad-free video hosting services within a totally WordPress environment? And you can get these videos to play within y our posts by just pasting an embed code. Not only that, since the videos are stored on WordPress.com servers, they wont eat into your storage space. While theres a cap on storage with Jetpack Premium, the Professional has no such limits. These plans also allow you to turn on privacy settings.Once you upgrade, VideoPress is added automatically, without extra charges for bandwidth usage and without limit on the number of video plays. VideoPress is a lightweight video player, designed specifically for WordPress. It allows you to host and embed videos in your site, and works well for files up to 1GB.ProsTotally ad-free, fully optimized video hosting service for WordPressThe ad-free video player supports multiple video formatsIt also integrates directly with the media library and post editorYou can autoplay videos and set size limits for video containers in your postYou can preview videos and use CSS for custom stylingDetailed statsIn most cases, it makes sense for a regular Jetpack user , to opt for Jetpackss video hosting services too.4. WistiaAnother video hosting site that gets the thumbs up is Wistia. The organized interface shows you theres a better way to upload and customize videos.To begin with, you can upload three videos for free. Youll also have access to custom video tools and a branded player. The branding goes away with the paid plans. These plans start at $99/month and let you upload a maximum of 10 videos. For every additional video, theres a payment of $0.25/month.All free account holders will be able to customize the video player, quickly upload videos, add custom thumbnails, send out emails or shout out on social media. Not only that, free users can also password protect videos, set privacy options and integrate with existing marketing tools like MailChimp, Infusionsoft and more. What gives Wistia users an edge is lead collection from engaged users and detailed heatmaps for enhanced analytics.Their premium plans offer even more an unbranded play er, viewer history tracking and trend graphs. Besides,  CTAs, annotations and related videos help you target higher conversions.Another area where Wistia excels is its analytics. They let you see exactly how your visitors interact with your videos.ProsThe 360 video-hosting adds a wow factorAllows high bandwidth usageGenerates video sitemapsIntegrates with Hubspot, Pardot, Google Analytics, and MarketoDetailed video analyticsTeam collaboration is possible, meaning youll be able to share videos internally and mark them as private tooYoull need to keep a watch on bandwidth limits since the costs are high when you exceed these limits. Whats not to like? All videos sport the Wistia logo, if youre a free account holder.5. VidyardVidyard finds a place in this list of best video hosting sites on account of its truly professional hosting services. Armed with powerful marketing tools, your videos stand a better chance of conversions. This feature-rich service also allows quick video upload that plays almost instantly on click.The only downside is price its not cheap, with the average customer paying $150+ per month. So this one is really only for heavy-duty sites.Fortunately, the premium plans from Vidyard ensure that you only pay for what you use.Despite being rich in features, navigation is easy with Vidyard. You can send  video data to third-party services such as Marketo and Salesforce in an instant, both for analysis and for improved customer engagement.  The service integrates smoothly with social media  and supports you if your content goes viral.Vidyard offers a wide choice of customizable unbranded video players that allow filtering based on player, videos, country etc.ProsNo doubt Vidyard is a highly marketing-oriented service for improved conversionsDetailed analytics that includes viewer history, engagement and attention spanIts easy to add custom calls to action and conduct A/B testing for multiple video thumbnailsAll these features make Vidyard to p drawer consideration for the best video hosting sites, though it may prove too expensive for smaller websites.And that finishes up our list of the best video hosting sites!Do you have any questions about using these sites? Let us know in the comments! Need to #host #video? Check out 5 of the best options for #WordPress users or anyone else

ESRM 100 Test 1 Essay Example

ESRM 100 Test 1 Essay Example ESRM 100 Test 1 Paper ESRM 100 Test 1 Paper How much has the population increased in the last 35 years? from 2.5 to 6.6 billion(more than doubled) Sustainability Use it, but dont use it up Carrying Capacity Maximum number of individuals of a species that can be sustained by a population by an environment over a long term Gaia Hypothesis global environment has been profoundly changed by life throughout the history of life on Earth, and that these changes have improved the chances that life on Earth will continue Principle of Environmental Unity Everything affects everything else Environmental Science Group of sciences that explain how life on earth is sustained, what leads to environmental problems, and how theyre solved. Ulitarian Justification Ecological Justification Aesthetic Justification Moral Justification 1 Economic/Survival 2 Value larger life suport functions of the environment 3 Beauty 4 Ones view of right and wrong System Set of parts that function together to act as a whole Things we need to understand to effectively manage natural systems Types of disturbances and changes that are likely to occur The time period which changes occur The importance of each change to the long-term productivity of the system Biota Biosphere 1)All living things within a given area 2)Region of earth where life exists Ecosystem A community of organisms and their local nonliving environment in which matter cycles and energy flows Ecological footprint the total area each person requires based on the resources used and the waste produced We may be consuming about 20% more of Earths biological productivity than is replaced each year Age structure proportion of the population in each age group Limiting factors to population growthshort-term intermediate termlong term 1) drought, energy supply, disease 2)desertification, pollutants,disruption of supply of unrenewable resources3) soil erosion, climate change, ground water Ways to create zero population growth Raising the first childbearing agesocial pressures to delay marriagebirth control and family planning Factors affecting carrying capacity food supplyland and soul resourcesWater resourcesPopulation densityTechnology Biochemical Cycle complete path a chemical takes through the earths four major reservoirs What are the earths four major reservoirs? atmospherehydrospherelithosphere(rocks and soils)biosphere(plants and animals) Flux amount that moves between sinks and sources How many elements are required for life? 24 Geological cycle Formation and change of Earths materials through physical,chemical and biological processes Consists of four sub-cycles -tectonic, hydrologic, rock, biogeochemical How much do plates move a year 1-12 inches a year What leads to plate movements? convection currents in earths mantle Tectonic subduction one plate being pulled under another Where is the earths water? 97% in the oceans, 2% in glaciers, 1% as landwater or atmosphere Drainage basin area contributing runoff to a stream or river How much of the earths water is freshwater? 2.4% What % of the earths atmosphere is nitrogen 80% Nitrogen fixation converts nitrogen to ammonia/nitrate Types of symbionts obligate symbionts absolutely necessaryfacultative symbionts helpful but not essential habitatniche habitat where it livesniche what it does for a living oldest fossils 3.5 billion years old ecosystem individuals of various species and their nonliving environment Ecosystems have 3 fundamentals characteristics structure(living and non living), proccesses and change gross production producing organic matter within the body net production storing some of the newly produced organic matter for future use what % of the land surface is occupied by agriculture 12% Biological diversity wealth of species that live on earth What four processes lead to evolution mutation, genetic drift, natural selection, migration Gene chemical information for a single characteristic genotype genetic makeup of an invidual or group Divergent Evolution single species evolving into two Ways in which extinction is caused hunting/harvestingdisrupting/destroying habitatsintroducing exotic speciespollution primary successionsecondary succession 1) initial establishment and development of an ecosystem where one did not exist2)reestablishment of an ecosystem following disturbances

Management of Industrial Relations Essay Example | Topics and Well Written Essays - 2500 words

Management of Industrial Relations - Essay Example For the better part of a century, it has played a key role in the representation and advising of employers all over Australia and their employment law experts have been actively involved in majority of the test cases in the industrial jurisdiction of fair work Australia (Australian Federation of Employers, 2014). AFEI is a nonprofit organization and its membership spans over 3,500 with more than 60 affiliated industry associations, today, their key role is advisory and they also represent and assist employers in as far as meeting their obligations in respect to workplace relations in concerned. They may or may not include collective agreements and unlike trade unions which are comprised of individual workers, employer organizations allocate membership to enterprises instead. However, most of the legal terms that are used to define trade unions can also be applied on employer organizations. It has been argued that employer organization is simply the employer’s response to trade unions which by virtue of their numbers and activism tend to have considerable power over employers. While this is debatable, it is not by any means simple, employers’ organizations to a large extent are indeed the response to trade unions but they also serve other purposes that have no bearing on the issue of labor. There has nevertheless been an extensive history of antagonism between trade unions and employees organization which gives credence to the assumption that in many ways their interests are mutually exclusive. In the 1890’s in Australia, powerful worker unions tried to dictate to the ship owners what goods they should carry this was done through a strike that threatened to bring down the shipping industry and which rewired over 2000 constables to manage. However three years after the fact, the ship-owners had come together and in response

How Did Piaget View Cognitive Development Essay Example | Topics and Well Written Essays - 500 words

How Did Piaget View Cognitive Development - Essay Example How Did Piaget View Cognitive Development? Jean Piaget (1896-1980) was one of the leading developmental psychologists that mainly focused on the impact of environmental and social factors on human development, particularly cognitive development in children. His theories on how a child’s way of thinking grows and adapts through acquiring experiences through the process of interacting with nonliving things as well as by engaging in social interaction with other children or adults, was very much looked upon especially during the pre-war era. Most of the theories were to be tested as models for improving people’s learning in school or at work, but were not tested fully after World War II broke out. In theory, development can either be continuous or discontinuous. Continuous development is related to the human development through gradual progress from infancy to adulthood. Discontinuous development, on the other hand, occurs through a fixed sequence that has discrete and predictable stages. In Piaget’s view on cognitive development in humans, the trend is rather discontinuous, and that growth is seen as having specific, qualitatively different stages. Each stage then has particular information-processing approaches that would be based on memory and language skills acquired at a certain stage. Also, cognitive growth is stimulated by what a child perceives, and that the process of learning can be enhanced by letting the child experience and discover new things suitable for his or her age.

Assignment and discussion forum in sociology Week 9 Part a and Part b Essay

Assignment and discussion forum in sociology Week 9 Part a and Part b - Essay Example Poverty is the immediate result of any sort of stratification, whether it is domestic or international. There have been many public and private enterprises aimed at the alleviation of poverty at the national and international level. In this respect, the contribution of micro credit envisioned by professor Muhammad Yunus and the Grameen Bank in Bangladesh deserves primary attention. Micro-credit aims to create economic and social development among the poor sections of the society and it is built on the awareness that â€Å"lasting peace cannot be achieved unless large population groups find ways in which to break out of poverty† (Prof. Muhammad Yunus & Grameen Bank Awarded The Nobel Peace Prize for 2006 ). The plan of micro-credit to provide ‘loans to the poor people without any financial security’ has been beneficial not only to the people of Bangladesh but to many other poor sections of the society in other parts of the world too. Women all over the world have from this joint endeavor of Yunus and the Grameen bank as the micro-credit system has helped women empowerment and addressed, to a large extent, the question of global feminization of poverty. It has proved to be â€Å"an important liberating force in societies where women in particular have to struggle against repressive social and economic conditions† (Prof. Muhammad Yunus & Grameen Bank Awarded The Nobel Peace Prize for 2006). It is an acknowledged fact that economic growth and political democracy of a nation enhance surprisingly when women are provided equal opportunity and participation like the males. One can never think of women empowerment unless and until poverty among them is tackled. As global poverty and various social and economic problems associated with global poverty contribute to global inequality, it is high time that international organizations took effective measures to wipe out global poverty from the poor and economically backward nations. From a

Moral Universalism Vs Ethnocentrism Commerce Essay

Moral Universalism Vs Ethnocentrism Commerce Essay In todays scenario the manager across the globe are quite focused and clear when its comes to moral or ethical behavior because now a days there is a tremendous pressure from people, government and other concern bodies to do business ethically. Multinationals is the one who has to decide that what kind of approach they want to follow in their business process. Business ethics are the principals which are used to do business in a proper manner. This report is a critical assessment of ethical and moral challenges face by multinational companies in their overseas business operations. Moral Universalism Vs Ethnocentrism It is very difficult to defined a similar set of rules of morality and ethics for each and every country of the world because every country, every religion, every community has their own likes and dislikes, their own set of rules, preferences, understanding etc. so its become very difficult for an organization to formed a similar set of rules which can be applied in each and every country of the world. The decision to set moral values differs from place to place in which an organization is doing business. In Moral Universalism some set of ethics is accepted globally regardless of culture, race, sex, religion, nationality. These are certain set of ethics which are globally practiced. Moral Universalism is broader approach when is come to apply ethics globally. Example: There are many examples where we see moral universalism used globally. The most common example of moral universalism is the equality in the workplace regardless of your gender. This is the most common example of moral universalism when global moral and ethics are used in every country without any hesitation. Ethnocentrism is the approach in which moral or the culture of a particular place, country or organization is judged accordingly to the standards set by a particular person, group or country. This style is very narrow in its approach and not widely accepted. Ethnocentrism mainly believed to be subtle and overt in its approach. Code of Conduct A number of organizations across the globe developed their own code of conduct when it comes to doing business overseas. Many organizations shake hands with other organizations in the world to develop a certain set of standards which can be used globally. Companies such as Avon (cosmetics), Sainsbury Plc. (a food retailer in the United Kingdom (UK)), Toys R Us (toy retailer) and Otto Versand (clothing retailer) have joined with the Council on Economic Priorities (CEP) to establish SA8000 (Social Accountability 8000, on the lines of the manufacturing quality standard ISO9000). (G.MEHALU, Kidus, 2011) Some standards which are globally accepted are as follows: Do not use child labor at work place. Dont use forced labor. Provide safe working environment. Pay at at least minimum wages to the workers. There are four major organizations which mainly decide the code of conduct for multinational across the globe: International Chamber of Commerce. Organization for Economic Cooperation development. International Labor Organization. United nation commission on transnational corporations. (G.MEHALU, Kidus, 2011) Factors affecting Moral and Ethical Behavior: Stage of moral development- There are various stages involved in the development of moral of an individual. Starting from pre conventional, then to conventional when one tries to fulfill the expectations of others, then last stage is the self chosen path. Individual characteristics- Moral and ethical behavior also differ from person to person. Its totally ones choice to decide what is right and what is wrong. Structural factors- Structure of an organization is also affecting the ethical behavior and moral values of an individual. Organizational culture- Organization working culture plays a decisive role in employees thinking. The organization laid the foundation stone in employees understanding of morality and ethical behavior. (G.MEHALU, Kidus, 2011) Case-1 NIKE Sweatshop: Nike is the world pioneer in the field of footwear and apparel manufacturing. It has the presence in over 140 countries across the globe with over 44000 workers. In the early 1990s, Nike products were being manufactured in six Indonesian factories, employing more than 25,000 workers. Four of these factories were owned by Nikes Korean suppliers. As Nikes presence in Indonesia increased, the factories supplying its products (about six million pairs of shoes per year) came under greater scrutiny. Reports by a variety of NGOs and labor activists claimed that these plants were rife with exploitation, poor working conditions, and a range of human rights and labor abuses. Many Indonesian shoe factories did not even pay the minimum daily wage (at the time, 2,100 rupiah or about US$1). They petitioned the Indonesian government for exemptions to the legal minimum wage, claiming it would cause them hardship to pay. According to official Indonesian government calculations, this minimum daily wag e only covered 70% of the basic needs of one individual let alone a family. Nikes Korean suppliers were seen as especially stingy with wages and abusive to local workers. (RICHARD M. LOCKE, Alvin J. Siteman, 2000) This case clearly shows that multinational organizations mould their rules and working style according to their preferences and according to the place where they are operating. What Nike does in Vietnam, Indonesia, Pakistan they cant do the same things in America or any other European countries because they have strict rules and regulation for the working environment. This a moral challenge which Nike faced during their operation in Asian countries but company decide lower their standard of operations in so called third world countries to make more profit. Nike not follow the same policy of operation which they use in America or Europe. But they decide to go another way and do which is morally and ethically wrong to make more profit margins (RICHARD M. LOCKE, Alvin J. Siteman, 2000). Case-2 Coca Cola Controversy in India Coca-Cola is one of the most recognizable brands on the planet, and also one of the worlds largest corporations. The companys profits amounted to just under $15 billion in 2005, while its market value is calculated at over $100 billion. Worldwide, more than one billion cans or bottles of Cola-Cola are consumed every day or 12,500 every second. But in 2004 in Kerala, Coca-Colas plant was forced to close down after the village council refused to renew the companys license, on the grounds that it had over-used and contaminated local water resources. Four months earlier, the Kerala High Court had ruled that Coca-Colas heavy extraction from the common groundwater resource was illegal, and ordered it to seek alternative sources for its production. Local villagers, politicians, environmentalists and scientists heralded the closure of the Plachimada plant as a major victory, and are now attempting to have it made permanent. In addition to the depletion of the groundwater, analyses indicated that water extracted by Coca-Cola had been contaminated with potentially harmful foreign particles as it was drawn upwards through the various rock strata. The water subsequently became unfit for human consumption and even for irrigation purposes. (Coca Cola the alternative report, 2006) Coke follows a strict rules and regulations in the US and in other developed countries but in third world countries coke doesnt remain in its ethical and moral value which they follow in their home country. In India and in many Asian countries coke working policy is ethically and morally correct but they change their policies according to their need (Coca Cola the alternative report, 2006). Coke which is world most trusted brand is doing the things which are not ethically and morally correct. They must follow the same practices which follow in U.S in other developed countries. Case-3 Ethical issues of McDonalds in India The major issue was beef. Cow being sacred and worshipped, beef could not be served. Muslims did not eat pork. The challenge was to change the form of the worldwide popular Hamburger to make an entry into India. With 25-30% of the population being vegetarian and a large majority eating meat, an alternative to beef and pork was necessary. The population of a billion was undoubtedly a promising opportunity for an international company. McDonalds accepted the challenge and created the Aloo Tikki Burger known as McAloo TikkiTM especially for the Indian vegetarian customers. Aloo- Tikki was a potato patty with spices. It also made a chicken and fish option available for the non vegetarians. McDonalds even separated the non vegetarian cooking process and the vegetarian cooking process to convince the customers of the Shudh Shakahari Experience which means pure vegetarian experience. In addition, the crew cooking vegetarian food was asked to wear green aprons. McDonalds in India was one of its kinds as it did not offer beef at all. In order to convince and change the perception of the customers about the burgers they offered, McDonalds made attempts to clarify their stand about beef in India. So the world famous hamburger was without meat. This was indeed a classic case of product adaptation, to gain foothold in a new market. (KULKARNI, Dr. Smita, 2009) McDonalds faces a crucial ethical and moral challenge in India bur they accordingly and tries to follow the practices which are used in India instead of imposing their own preferences over the people. McDonalds handle this situation of cross culturalism and ethical values very smartly and not lend into any controversy as we already discussed above. Conclusion: In keeping with the examples discussed above, one can say that moral values and ethics are depends on organizations. Organizations have to decide their moral values and ethics and implement them accordingly. As in this case company working policy is debatable but you cant accuse them because they dont do it forcefully, and they also give back to the society.

Advertising Planning Portfolio Essay

Market Analysis and Background Bing is considered to be ‘the new’ search engine. Released in June 2009, Bing is Microsoft’s solution to the current search engine market monopolist, Google. Microsoft has focused on Bing being the search engine with the best quality results. One-click access to desired information, easy-to-use exploring tools, simplified search tasks and more specific search results are the main competitive advantages of Bing. â€Å"Google Australia accounted for 74.61% of Australian searches during February, with Google.com taking 12.65%, equating to an overall market share of 87.26%† Stafford, P. (2011). We can see the incredible market share of Google (refer to Appendix 1) despite the fact that Microsoft has invested more that $80 million dollars on Bing since its launch in 2009 (Sullivan, D. 2009). Google currently owns 89.68% of the search engine market share, while Bing is responsible for a minute 3.77% of the Australian market and 4.21% worldwide (StatCounter, 2011). Business Objectives Increase awareness in Australia Regardless of Bing’s release into the market almost 2 years ago with such a large advertising and marketing budget, many people are still unaware of Bing and it’s functions. The campaign aims to increase awareness by 80% in Australia, and by 90% in the specified Australian Target market within 12 months. Increase brand usage: The 12 month campaign will look to increase Bing’s market share by 6% and also a 40% increase in search engine consumers who have utilized the website at least once. Communication Objective Increase brand loyalty The campaign needs to communicate to the Target Audience how Bing is the best search engine for them. They need to connect with the campaign personally and put Bing at the forefront of their minds when it comes to search engine. Consumer Objective The campaign should increase consumer preference. Over 12 months the objective is for an increase by 10% of the Target Market to prefer Bing rather than Google and other search engines. This will probably prove to be the hardest objective to achieve as consumers have been found to be extremely difficult to change current search engine preference. Target Audience The researched has directed the campaign to a primary and a secondary target market. One is the early adopters – so Bing can build and grow in time, and the other is the older generation – to increase short-term market share. Primary market The primary market for the campaign will be 6 to 13 year olds of both genders. They will have a middle to high education, go to school, and be tech savvy. They will spend much of their free-time online, exploring entertainment and social networking sites such as Youtube and Facebook. They are interested in games (online and video), movies, music, sport and are active information seekers. This market is young, future trendsetters and will not have the strong loyalty that the majority of the search engine market has with Google. Rationale It has been proven to be almost impossible to get current loyal Google users to switch to Bing. Focus group research revealed that 8 out of 12 users thought they would stay with Google as their preferred search engine, despite a positive experience with Bing (Shaer, M. 2009). Also a current Google user stated in an interview â€Å"Bing generates interest, but it’s hard to take me away from Google because I’m so comfortable with it’ (Shaer, M. 2009). Secondary The secondary market will be males and females aged 50 – 65. They will be more likely to have children, slightly less educated, not so tech savvy, generally live in metropolitan areas. They are wealthier than the average search engine user, although due to their children, have a small level of disposable income. Rationale Again it is not possible to effectively target current Google users. This audience is not quite as familiar with the Internet, and therefore do not have the brand loyalty with Google. Also Bing is often the default homepage on Microsoft browsers, therefore if a consumer does not have loyalty to another search engine, all that is needed is brand awareness and they will generally use Bing. The Site-reference: Comparing Google and Bing Demographics video (2010) reveals that this outlined target audience is also Bing’s current target audience and therefore, advertisers who have been wanting to reach a similar market have been investing more on Bing advertising and optimization. This is making the website actually better suited to this audience and must be utilized by Bing ( SWOT Strengths * Massive amount of funds available * Owned by Microsoft * Less ‘clicks’ to arrive at desired result * Provides more visual search options Weaknesses * New search Engine * Low brand recognition * Low customer loyalty Opportunities * Future business expansion * Performing in a thriving and growing market Threats * Google holds a monopolistic position in the market * The many other search engines will be added clutter to affect Bing’s advertising Research Bing is a new search engine, facing an enormous task at competing against the web giant Google, the largest website in the world. However, research has shown that Bing has a number of competitive advantages that are superior to Google. And, although slow, Bing has the potential to slowly grow and increase its market share. Bing is a new search engine, still seeking to position and market itself within the industry to properly compete with Google. Research has been conducted to understand where Bing is currently out and how it has got there. Research has also found gaps in the market; places where Google should be heading in the market and how they can best reach these goals in the future market. Research first found that Google consumers expect that they have to dig through search results before stumbling across the desired answer (Sebald, B. 2009). Bing aims to provide a faster, easier and more specific service than its competitor engines. â€Å"We chose Bing because it’s short, memorable, and symbolic of the moment when information and opportunity come together and a simple search becomes an engine for taking action† state Microsoft CEO Steve Ballmer (Hartley, M. 2009). The name came about by focus groups, where regular Internet users were probed for a short, simple, catchy name that personified the exact moment when the idea pops into your head. Much research has been conducted to find consumers are not entirely happy when searching for information online. They receive a lot of clutter and it was found that 50% of other search engines results failed to meet people’s needs and also 72% were after help to better organize their results (Hartley, M. 2009). Since Bing’s arrival to the mark place, more recent research states â€Å"81% of the searches done on Bing and Yahoo resulted in an actual visit to a website. Google only showed a 65% rate† (Sebald, B. 2011). The comparison of this research is evidence that Bing has a great search engine, with advantages over Google that are answering consumer demands. Schwartz (2009) reveals, â€Å"Consumers can process results with images 20% faster than text only results†. From this Bing has developed ‘visual search’, an innovative way to search the Internet with images rather than words. Bing search intends to provide a more specific, more integrated results incorporating video and images to the results.

Associate Level Material Essay

As part of your Research Plan, you must draft a research question for your research paper. A research question, which is more specific and focused then a general topic, is the question that you will answer in your paper. For example, if your general area of interest is Social Security, a potential research question might ask, â€Å"How might low-income families save more money under a reformed Social Security plan that includes personal retirement accounts? As you develop a research question, keep in mind that you will research sources with both supporting and different viewpoints. Do not select a narrow or one-sided issue that will limit your research; instead, develop a research question that lends itself to further exploration and debate. What is you topic or area of interest? My topic area of interest is early media exposure and the subsequent attention problems in children. In what ways is this topic appropriate for a persuasive essay? This topic is appropriate for a persuasive essay because it asks what attention problems can occur from children being exposed to media at an early age. One of the attention issues that this could entail is attention deficit disorder. What is your research question? My research question is does early exposure to television and internet relate to attention, behavior and sleep problems in children. How is your research question significant or relevant to the wider community? My research question is relevant to the wider community because the audience reading the paper would include parents, teachers, and those working with children. What background information provides the preliminary grounds for your research? The background information that provides the preliminary grounds for my research are studies I found conducted by child psychologists, and pediatricians. What are some expert or authoritative sources of information for your topic? I plan to use the graphs, and information from studies conducted from child psychologists and pediatricians within my paper to give a broader scoop of the negative and positive effects media has on children. What types of materials do you expect to review for your research paper? I expect to review books, news articles, and research materials such as graphs and chart when conducting my research on this subject. What procedures will you follow to conduct your research? I will follow the procedures of the SQ3R system, as well as APA format. I will also use webs and graphs to jot ideas and free write. What difficulties do you anticipate in conducting your research and supporting your side of the issue? The only difficulties I anticipate in conducting my research is writers block and the possible lack of valid source options as I hate to use wikipedia and blogs in any paper they simply are not credible nor appropriate for a college level paper. ï » ¿Associate Level Material Essay Statistics UCR and Self-Report Data Complete the matrix below. To complete this matrix, list two pros and two cons of Uniform Crime Report (UCR) data and two pros and two cons of self-report data. Statistical Information Pros Cons Official Information: Uniform Crime Report (UCR) According to â€Å"Uniform Crime Reporting Statistics† (n.d.), † The UCR Program collects statistics on violent crime (murder and nonnegligent manslaughter, forcible rape, robbery, and aggravated assault) and property crime (burglary, larceny-theft, and motor vehicle theft)†. â€Å"By congressional mandate, arson was added as the eighth Part I offense in 1979. Arson statistics are not available for access on this site† (â€Å"Uniform Crime Reporting Statistics†, n.d.). Valid assessments are possible only with careful study and analysis of the various unique conditions affecting each local law enforcement jurisdiction (â€Å"Uniform Crime Reporting Statistics†, n.d.). According to â€Å"Uniform Crime Reporting Statistics† (n.d.), â€Å"Until data users examine all the variables that affect crime in a town, city, county, state, region, or other jurisdiction, they can make no meaningful comparisons.† Unofficial Information: Self-Report Data â€Å"The great advantage of self-report is that it gives you the respondents’ own views directly† (Barker, Pistrang, & Elliott, 2005). â€Å"The self-report methods can be used to obtain information in situations where observational data are not normally available† (Barker, Pistrang, & Elliott, 2005). â€Å"People are not always truthful or forth coming with information during studies† (Barker, Pistrang, & Elliott, 2005). â€Å"The research participants  may not be able to provide the level of detail, or use the concepts, that the researcher is interested in† (Barker, Pistrang, & Elliott, 2005). Web Resources Identify one Web resource of official information and one Web resource of unofficial information about the occurrence of delinquency in the United States. Copy and paste the URL addresses into the spaces provided. Official Information URL of Web site: http://www.ucrdatatool.gov/ranking.cfm Name of Web site: Uniform Crime Reporting Statistics Unofficial Information URL of Web site: http://www.wiley.com/legacy/wileychi/barker/supp/excerpt.pdf Name of Web site: Self-Report Methods ï » ¿Associate Level Material Essay Plate Tectonics Worksheet Answer the lab questions for this week and summarize the lab experience using this form. Carefully read Ch. 8 of Geoscience Laboratory.   Complete this week’s lab by filling in your responses to the questions from Geoscience Laboratory. Although you are only required to respond to the questions in this worksheet, you are encouraged to answer others from the text on your own. Questions and charts are from Geoscience Laboratory, 5th ed. (p. 133-150), by T. Freeman, 2009, New York, NY: John Wiley & Sons. Reprinted with permission. Lab Questions: 8.4 Which has the greater proportion of Iron, Magnetite, or Hematite? Hematite 8.7 When the reverse switch of a drill is thrown the drill rotates in the opposite direction. How does that affect the drill’s circuitry? The flow of electricity produces a magnetic field and a loop of wire within a magnetic field produces a flow of electricity, when the switch is thrown it reverses the magnetic field making drill spin in the direction of the current flow. .9 Name the 2 other spheres. 8.11 As Columbus’s fleet sailed westward the discrepancy between magnetic north and celestial north changed. Did it increase of decrease? Decreased, North magnetic pole deviates approximately 11 percent from the geographic pole. 8.12 Explain the difference in the orientations of the inclined compass needles in figure 8.18. Toward which cardinal direction is the observer facing? The needle of the compass dips downward in the northern hemisphere and upward in the southern hemisphere. 8.16 During which of these 5 geologic periods were Europe and North America most different in their positions with Earth’s magnetic field? Triassic 8.17 Place the 3 kinds of reefs in figure 8.26 in their order of succession from oldest first to youngest last. Fringing reefs are the oldest, the next oldest would be the barrier reefs, and the youngest reefs are the atoll. 8.18 What explains the shrinking of ocean crust as the crust moves away from volcanoes? As the ocean crust moves away from the volcanoes the shrink because there is lower temperatures. Once the volcanoes form them they begin moving away downward. 8.20 Does it appear in figure 8.29 that the reversals in Earth’s magnetic field are separated in equal periods of time, or are they random in their occurrences? They are random in their occurrences because for example, some periods they reversed 3 times, while in other periods they did not reverse at all. 8.21 What were the three observations that Vine and Mathews made about the stripes? 1. Directional trends- stripes tend to change all on the same direction. 2. Order of the color coding on sides of the ridges- the order of the colors on the side of the ridges corresponds to the color on the sea floor. 3. Widths of stripes compared to the duration of stripes-the wider the stripes are the longer the stripes lived. 8.25 Why doesn’t the South American plate descend beneath the Nazca plate? The Nazca plate is denser than the South American plate. 8.26 How many years will it be until Los Angeles and San Francisco are side by side? Approximately in 12.5 million years 8.27 What is the average rate of northward movement of India during the past 71 million years (in centimeters per year)? 15/71= approximately 2.12 cm per year 8.28 In centimeters per year, calculate the rate at which the Pacific plate is moving northwestern to the hotspot (which is marked by present day volcanoes). 50/5= 10 centimeters per year 8.30 Describe the direction of movement of the Pacific plate during the development of the volcanic islands that comprise the Seamounts. How has that direction changed? During the development of volcanic islands, the pacific plates used to move more northward, but due to the bend in the seamounts caused the plates to shift its movement more on the northwest direction. Lab Summary: Address the following in a 200-300 word summary: Summarize the general principles and purpose of the lab. Explain how this lab helped you better understand the topics and concepts addressed this week. Describe what you found challenging about this lab. Describe what you found interesting about this lab. Write your summary here: This lab was very informative about plate tectonics I learn quite a bit of new information during this study. There were a few thing that I can remember studying during high school, such as continental drift and how continents formed from one single land mass called Pangaea. One thing that I found challenging was about the earth’s magnetic fields, I have never know how magnetic field could ever change. And during this lab I saw that it did not change once but multiple times throughout the years, I even had problems answering a few lab questions about the magnetic field. I also found this topic to be a little challenging, but also very interesting to learn about. Another interesting thing I learned about in this lab was about how a compass can have discrepancy between the magnetic north and the celestial north. As the book says, this discrepancy made some members of the Columbus fleet gave up on their journey because they thought it was a sign. The thing I found to be interesting was how to calculate movement of the tectonic plates. Once again I really enjoyed this section of labs and look forward to the next set of lab assignments. ï » ¿Associate Level Material Essay Generate a list of at least 10 of President Jefferson’s decisions and actions. Decide which party’s ideals are most aligned with the decision or action and provide an explanation of why the decision or action aligns with that party. Decisions and Actions Democratic-Republican Party’s Beliefs and Ideals Federalist Party’s Beliefs and Ideals The Size of the government was reduced The decision was supported by Democratic and Republican as they wanted a smaller government Federalist didn’t support his decision as they wanted a larger and more stronger government Louisiana Purchase Allowed them to lighten their grip on the nation so they were not opposed. Strongly opposed the purchase, favoring close relations with Britain over closer lies to Napoleon, and were concerned that the US had paid a large sum of money just to declare war on Spain Lewis and Clark Expedition Through this would establish relationships with the natives. Wanted to learn more about the Natives in the west. Felt that exploring what was to the west of them would ruin what they had established in the east. The Embargo Act 1807 To Force Britain to reconsider on the American trade by prohibiting their goods from being shipped Was to stop all trade during Jefferson’s second term. Abolition of slave trade It opposed to the political power of slavery rather than slavery itself Wanted to continue slave trade. Military academy established Opposed federalist polices if high tariffs, a navy, military spending, national debt and banking Resources to explore and expand Less Formality Form of dress code. They stood for the less wealthy Believed in keeping an elegance in the white house and worn a more formal attire. The Legality of Partisanship Want to reassess the judges. The senate refused to convict federalist judge Repealed many taxes and reduced the number of federal employees Lined up with their beliefs for a small, weak government. Were in favor of taxation. Land Policies Made the Parcels smaller and more affordable, and allowed for payment over time, rather than a large lump sum Were not in favor of the payment plan Expanding the Agrarian Republic Western expansion was favored Did no want to expand the land Alliance with France Was in favor of this Alliance with France Wanted to work with the British Repelled the judiciary Act of 1801 They were all for it Jefferson had dismissed many federalist and judges so they were against it. Part 2: Response Write a 350-word response to the following question: How â€Å"Jeffersonian† was Thomas Jefferson as president? Jefferson doesn’t fit neatly into the label â€Å"Jeffersonian†. Jefferson’s commitment to the separation of church and state, his â€Å"Virginia Act for Establishing Religious Freedom,† adopted in 1786, barred government from taxing to fund churches. As president, he wrote that he respected the First Amendment’s â€Å"wall of separation between church and state.† Yet he allowed and attended religious services in the U.S. Capitol and used federal funds to finance Christian missions to Native American nations. Jefferson hoped that converting Indians would induce them to embrace private property and live like their white neighbors. Jefferson’s embrace of strict construction, or limiting the federal government to powers explicitly granted by the Constitution, also masks contradictions. When in 1803 Jefferson learned that the United States could buy the Louisiana Territory from France for $15 million, at first he thought that a constitutional amendment would be needed to authorize the treaty. But instead, he directed American diplomats to make the deal without an amendment. Jefferson argued that he held the presidency in trust for the American people. Like any trustee, he could use his powers creatively for their benefit. If they approved of what he did, even if it seemed to violate the Constitution, they could reelect him. Jefferson’s ownership of slaves also collides with the democratic spirit that â€Å"Jeffersonian† implies. The man who wrote in the Declaration of Independence that â€Å"all men are created equal† owned slaves all his life. His 1787 book â€Å"Notes on the State of Virginia† displays the discord over slavery that bedeviled him. In one chapter, he insisted that slavery was a dreadful wrong and that, in a contest between rebelling slaves and their masters, â€Å"the Almighty has no attribute which could take sides with us.† In another, he suggested â€Å"as a suspicion only† that people of African descent were inferior to people of European descent, and that this inferiority might explain and even partly justify slavery. His friend James Madison explained that, like â€Å"others of great genius,† Jefferson had a habit â€Å"of expressing in strong and round terms, impressions of the moment.† The third president’s closest political ally, Madison learned the hard way to take Jefferson’s inconsistencies in stride. Posterity ought to do the same, as expecting perfect consistency from imperfect human beings will always result in disappointment and cynicism. Instead of bowing down before Jefferson, we should have the courage to look him in the eye.

Down Falls of Spartans essays

Down Falls of Spartans essays The Spartan society, although very strong militaristically, had many down falls also. They had different ways of going about there daily routine. In Spartan society nothing belonged to you, any adult could reprimand your child, also they were to focused on the army. I am glad I do not live in a Spartan Society. In a Spartan Society everything was everyones. Anyone could just borrow other peoples belongings such as slaves or tools. I know personally I do not like people coming and borrowing anything they want whenever they want. I realize their intent was to better the society, but I also think people need to be individuals sometimes and have there personal things. I think people should have the right to have their own property and do with it what they please. I feel the most strongly about this aspect of Spartan society. I am against the community punishing everyones child. I believe that your child is your responsibility to mold into what you want them to become. I would never let someone else spank, or scold my child if they had done something wrong. There has to be a bond between you and your child and that can not be messed with from other people in the community. These days we have laws that prevent other people from touching our children. I am also not fond of how the young boys and there mentors would bond. I think it is disgusting how they would have homosexual times with the young kids. Even if your good friends with the kid, I do not think it is helping anyone in the community to do this. If you want to come close to each other then go out and play a game or eat together. There is no need for homosexual tendencies. Sparta was mainly focused on the army; they ate well, worked out, and had bonds with one another. They did not take much time to develop the other parts of society, such as art, or music, or dance. Everything seemed t ...

Washington vs. DuBois essays

Washington vs. DuBois essays Two African American leaders that fought to bring their race to a more heightened sense of equality are Booker T. Washington and W.E.B. Du Bois. Though these men sought the same goal of social, political, and economic equality, regardless of race, they possessed two warring ideals and strategies on how to achieve that goal. Washington took on a more weak-minded path on the way to equality and would rather work from the bottom up than to infuriate the whites, whereas DuBois believed that equality would be accomplished by fighting to get to the top. Washington, in order to gain social, political, and economic equality, believed that African Americans needed to surrender their status and position in society and act subservient towards the white man. He believed that the South was beginning to accept the blacks since the government of Atlanta took the time to request that he participate in the opening of the Atlanta Exposition and on the board of Jurors of Award. He conceived that, since the government was taking its time to incorporate a black man into their special functions, things must be letting up for the rest of the race as well. He told both blacks and whites to cast down their buckets where they are because each would benefit from one another. Blacks, according to Washington, should seek the influence of the whites in major political issues because they had more experience. The whites, on the other hand, could use the African Americans for labor because they were the ones who cared for the whites during slavery without s trikes or labor wars despite their harsh treatment. Washingtons view of the ethnic relationships was that each had something valuable to offer the other and that those attributions should not be overlooked. He also saw that, though it was highly imperative that blacks receive the privileges of the law, they needed to prepare for such liberties through starting at the bottom of society. He ...

Discharge and planning Essay Example | Topics and Well Written Essays - 2000 words

Discharge and planning - Essay Example admitted to the ward due to chest pain which is an indication of complete or partial disruption of arterial blood flow to the myocardium (Dowd 2007, p. 251). Mr. Brown will use an informal care package. The informal care package depends on informal care providers as the givers of important support such as personal assistance, nursing and help with daily chores (Da Roit 2010, p. 83). In this kind of a care package, the family members play the biggest role in taking care of the patient. Mr. Brown will depend on his two children living nearby for care, who will be assisted by supplementary informal assistants. The social services and paid assistants can complement the informal assistants. The ischemia heart disease package of care is the most appropriate for Mr. Brown’s case. The package of care states that efficient intervention and prevention strategies rely on the Maslow’s hierarchy of needs and basic care needs. The Maslow’s hierarchy of needs includes pain relief, social support, sleep, nutrition, hydration and oxygenation. Also, the Maslow’s needs include prevention of adverse medical response, environmental comfort and cognitive stimulation. The best management package for Mr. Brown will comprise of control of the hypertension to avoid pressure overload on the ventricle (Henein 2010, p.10). The antihypertensive medication is the correct treatment for hypertension. In addition, the chest pain and shortness of breath will be managed to minimise the occurrences of heart attacks and pain management. The patient will be given assistance to be able to participate in hobbies as a way of exercise (NHS Choices 2014, para 18). Discharge planning is the component of continuity of care procedure that is created to prepare the patient for the nest level of care. It also helps in making the significant plans for the care whether it may be care by an organised health care provider, self-care or care by family. The discharge planning is an affair involving

Media Advertising Criticism Essay Example | Topics and Well Written Essays - 2500 words

Media Advertising Criticism - Essay Example The major role of advertising is to increase sale of products and services, in addition to creating and maintaining the brand identity and image. It also entails communicating the change that exists in the product line and introducing a new product or service (Bartels 46). It is also viewed as a favorable representation of products to make customers, consumers and the public aware of the existent products. In other words, it lets potential users, buyers, and the public as a whole become familiar with the various brands of products, goods and services found in the market. Advertising has faced various criticisms regarding the content, ethics, privacy and the cost of the adverts. In this essay, we are going to discuss the reasons why advertising is essential irrespective of the criticisms that have been lodged against it (Beckman 70). Additionally, we shall examine in details some of the issues that bring about the criticisms of advertising. For instance, that it does not protect other people’s privacy and that it lays emphasis on inaccurate or inappropriate content. Beckman brings out the fact that media organizations at times misinterpret and withhold relevant facts because they are subverted by the advertiser’s demands. ... They believe that tobacco adverts may convince the younger generation that smoking is cool, yet is not. In some countries such as Canada, Europe, South Africa and New Zealand, the advertising structure operates in a system of self-regulation where advertisers, media and advertising agencies agree on the code of advertising standards that all stakeholders try to uphold. This aims at ensuring that the advertising is decent, legal, truthful and honest (Beckman 89). Thousands of policy researchers, opinion makers and politicians often wish to transmit information to the larger public. In order to do that successfully, they need a medium of communication. Therefore, media organizations always serve as the intermediaries of conveying such messages. Transmission of information and news to the public is extremely expensive, and this has prompted media organizations to significantly depend on advertising in order to cover some of their costs. There are few organizations and corporations that spend heavily on adverts, and this has compelled media agencies to accept advert orders from them irrespective of whether they violate the media ethics or not (Bartels 100). Advertising in its essential nature boldly appeals to the self-interest of customers for the patent and selfish gain of the capitalists. Therefore, criticizing advertising is to criticize capitalism and ethical egoism (Albion 48). Anderson makes us understand that, in the psychological point of view, people are in control of their mind; thus, they cannot be manipulated unless they allow it. There are three facts that uphold this statement. First, reason is volitional, a fact that negates determinism; thus, removes the support for the view that advertising possesses